One cart for the entire internet

The Cart is a universal checkout overlay: a compliant, two-click flow that turns every store into one seamless experience—without processing payments ourselves.

$1.5T+ US e-commerce by 2027 ~70% cart abandonment 50%+ wallet adoption
Investor intro call How it works

How it works

  1. Add everywhere: Save products from any retailer into one unified cart.
  2. Overlay review: Confirm once to start checkout from a single screen.
  3. Checkout runner: Autofills details and surfaces required wallet/merchant confirmations; auto-advances until done.

Compliance: We never store or transmit card data. We lean on Apple Pay, Google Pay, PayPal, Shop Pay, and the browser’s Payment Request API.

Problem

Shoppers juggle multiple carts, logins, and checkouts—creating friction and abandoned carts.

Solution

A consumer-first overlay that unifies checkout across stores, keeping payment handling with trusted wallets.

Why now

Wallets are mainstream, autofill is reliable, and consumers expect fewer steps at checkout.

Roadmap

  • Phase 1 (4 mo): MVP—unified cart + 3–4 retailers.
  • Phase 2: Overlay checkout (two-click, wallet-first).
  • Phase 3: 70–80% retailer coverage; tracking, discounts, affiliates.

Business model

  • Affiliate / referral revenue
  • Discount / coupon partnerships
  • Premium features (tracking, bulk actions)

Pitch materials

Don’t have these hosted yet? Replace the links above once uploaded.

Team

Jess — Founder. Consumer product + creative execution. Contracted dev team ready for MVP.

Raise

Seeking $100K to fund 2 full-time developers for 4 months to launch the MVP.

Contact

Email: founder@thecart.com

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